Are you looking for how to increase traffic to your website? If so, you have this article discusses 26 methods for increasing website traffic. Some of these methods are free, while others require a small investment. No matter which method you choose, experiment and find which methods work best for your site.
Learn How to Increase Traffic to Your Website
1. Find the right trending keywords in your niche
To target the right keywords, you first have to know what people are searching for related to your business or niche. Use a tool like Google AdWords Keyword Planner to see what people are currently searching for related to your topic. Look for high search volume but low competition keywords and long-tail phrases so that you can rank easily in search engine results pages (SERPs).
Once you have a list of relevant keywords, start using them in your content marketing efforts. Including these keywords in your titles, descriptions, and even images can help increase website traffic and convert more visitors into customers.
If you are hard to find good keywords, you can hire a keyword researcher or use the best tools below:
> Hire a keyword research expert
> Try these best keyword research tools
2. Create evergreen content
Evergreen content is content that is both useful and valuable, continuing to be of value for a long time. Creating evergreen content can help you create a loyal customer base and attract new readers and followers. Here are some tips when creating evergreen content:
- Make sure your information is accurate and up-to-date. Changing information can upset customers or followers, so keep your facts straight.
- Be interesting and engaging. Keep your readers interested with lively prose and interesting anecdotes.
- Offer helpful advice or solutions to problems people may have encountered in the past or might encounter in the future.
If you are bad at writing, you are not alone. Anybody can learn effective writing to increase website visitors. Check these guides and tools:
3. Write helpful and interesting articles regularly
As a website owner, it’s important to constantly produce quality content that is helpful and interesting to your audience. By writing useful articles regularly, you can keep your site top of mind and provide valuable information that will help your readers thrive. In addition, creating consistent content will also make you more visible in the search engines and help you attract new readers.
So if you want to increase website traffic to your site, regularly publish new articles focussing on your target audience. If you are busy writing, you can even outsource to experienced freelance writers:
4. Write magnetic headlines for your articles
Magnetic headlines are a great way to grab attention and get people to read your articles. They can be difficult to create, but with a little bit of creativity, you can develop some catchy titles that will grab readers’ attention. Start by brainstorming ideas. Also, check with Google how other people write their headlines on the topic.
Your articles or ads with compelling titles attract more clicks and bring more traffic to your site.
5. Make your site search engine friendly
Creating a search engine-friendly website is critical to ensuring a high ranking on Google and other major search engines. Some tips you can follow are:
- Make sure your site doesn’t have any crawling issues for search engines.
- Run an SEO audit and find any technical problems that may affect your Google ranking.
- Ensure your site looks fresh with new content.
- Make the quality of your content deserves to rank on top SERP positions.
- Create link-worthy content for your site.
Read this article > SEO without backlinks.
6. Be active on social media platforms
Social media platforms like Facebook, Twitter, and Instagram are great tools for driving traffic to your website. By active participation in these networks, you can attract new readers and increase your site’s visibility. Consider using these networks to drive traffic to your blog posts and other online content.
If you don’t know how to do it and improve your campaigns, these guides will help you a great deal:
> Top social media courses
> Best social media marketing books
7. Write guest posts on authority sites
Guest blogging is a great way to get your brand out there and show off your writing skills. Authority sites are a great place to guest post because they are popular sites and blogs. Here are some tips for writing a successful guest post:
- Research the site before you write. Find out what the site is about and what type of content the site is looking for. This will help you tailor your post to fit the site’s tone and audience.
- Create engaging, well-written content. Make sure your writing is clear, concise, and easy to read. Use strong language and imagery when necessary to make your point clear.
- Pay attention to your grammar. Ensure all of your text is properly formatted and that all of your citations are correct.
- Write in a conversational tone. This is the most important thing that you can do to keep your reader engaged and interested.
- Then, submit the article to the site. After publishing your article, you will start getting referral traffic.
For guest posting and more about link building guides and services, click the following links:
> Best books on link building
> Affordable link building services
8. Do some advertising campaigns to drive target traffic
There are many ways to drive direct traffic to a website. One way is to use advertising campaigns. Based on your business and budget, you can run your ads on Google Ads, Facebook, YouTube, Instagram, Twitter, and any other places where your target audience congregates.
You can also run ads on other websites or blogs that offer advertising space.
9. Start an email newsletter
Why not take advantage of email marketing and create your own newsletter? It’s a great way to stay top of mind with your readers, and it’s an easy way to generate extra income.
To make the most of your newsletter and email marketing, you need some internet marketing skills and email software that sends emails automatically. In order to start your newsletter successfully, learn some know-how or hire an expert to set it up for you:
> Best email marketing books
> Email marketing services on Fiverr
10. Reach out to influencers
Influencers are people with a large following on social media who can help promote your site and draw in more traffic. There are several influencers you can contact to get your site exposure. They include bloggers, vloggers, social media stars, and podcasters.
Once you have identified the right influencer, it is important to establish a relationship with them and provide information about your site. Make sure to research the best way to approach them before contacting them.
If you don’t know how to find an influencer or can’t find the right one for you, look at Fiverr services from this link:
> Influencer services on Fiverr
> Best influencer marketing books
11. Do YouTube SEO
YouTube SEO can help you increase website traffic. When done correctly, it can help improve the visibility of your videos and website. You often might have seen videos in Google results. They are great organic traffic drivers. You have to set up a YouTube channel and optimize it to rank high in search results.
If you want to generate traffic through YouTube videos, the guides will be very helpful to you:
12. Look for opportunities in Google SERPs
Search engine optimization (SEO) is the art of improving a website’s position in search engine results pages (SERPs). When optimizing a website for SEO, it’s important to look for featured snippets in Google SERPs. Using these features can improve your site’s chances of appearing first in SERPs.
To mention some of them are local packs, People Also Ask, videos, images, news, Top Stories, etc. They are easily visible in search results and get more clicks. If you consult an SEO expert, consider if there is an opportunity to feature your site in such search results.
13. Improve your Google Core Web Vitals
If your site has a good score on Core Web Vitals, Google will reward you in search results. It is about the page experience and loading speed of your site. Three vitals are considered for this. They are the Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS).
To learn more about them and improve your score > Read this article.
14. Fix on-page and technical SEO issues
By auditing your site for any on-page and technical SEO issues, you can ensure that your traffic improves and you stay ahead of the competition. For this purpose, you can use an SEO tool to find out the complicated issues and fix them as soon as possible. To improve your on-page SEO score, read the article and tools:
> How to Improve On-Page SEO and Rank Higher in Google
> On-page SEO software tools
15. Research your competitors
Know your Google competitors and learn what they are doing. Generate different analytic reports to find out their traffic strategies. What you need to look into their sites include:
- Are their content better than yours?
- Which pages get the most traffic or least traffic?
- What are the keyword gaps you can take opportunities from?
- Which pages get the most backlinks?
- Which backlinks can you follow for your site?
If you want to beat your competitors in the SERPs, it’s important to do your research on their sites. SEMRush is good for doing this. For other tools, click the following link:
16. Join forums
Use forums to generate more traffic. You can use them and other online communities to drive traffic to your site and build relationships with potential customers. By participating in forums and reaching out to like-minded people, you can create a community of supporters who will help promote your business.
Search relevant forums where your audience is and start the conversations. Whenever there is an opportunity for you, link to your site to showcase your products or services to those people.
17. Submit content to aggregator websites
Get your content seen by a broader audience. Submitting it to aggregator websites can be a great way to do it. These websites collect content from various sources and present it easy-to-use format. This allows you to reach a wider audience quickly and easily.
Whether you’re looking for a way to boost your SEO or want to increase traffic flow on your website, aggregator websites are a great option. Search them in Google. You can easily find them.
18. Use Google Analytics and Search Console for traffic analysis
Google Analytics and Search Console are both powerful tools for traffic analysis. By combining their data, you can learn about your website’s traffic patterns and make informed decisions about improving your website’s performance.
Google Analytics can track user behaviors, traffic sources, and bounce rates. On the other hand, Google Search Console tracks and displays high-performing and low-performing keywords. Moreover, you can view the ranking keywords of any page of your site, then optimize for the low-performing keywords to get more traffic.
If you have not yet signed up for them, do it now and use it at your best. It will boost your SEO and traffic volume.
19. Publish interviews of industry leaders
Today, many small businesses struggle to gain visibility and credibility in a competitive market. This is where online publishing comes into play. By interviewing industry leaders and sharing their insights and experiences with your readers, you can help your business stand out from the rest.
By conducting interviews with respected figures in your field, you can give your readers valuable information to make informed decisions. This will help you build trust and credibility with potential customers, but it will also help you develop relationships with key industry players.
Publishing high-quality interviews on your site can provide a significant advantage for your business, so don’t hesitate to take advantage of this powerful digital marketing tool! Think about whom you can meet personally. You can even do this by preparing a set of questions and sending it to them.
20. Improve your site usability and internal links
Website usability is a key factor in attracting and retaining customers. Improving site usability can help users find what they are looking for more quickly, make the site easier to use, and increase internal linking. There are many ways to improve website usability.
- Keep navigation simple. Your users should be able to find the information they need without searching through menus or pages. Furthermore, make sure your menu items are organized in an easily-understood hierarchy.
- Avoid cluttered layouts and complex page designs. Use images sparingly, and avoid using too many. Use contrast to bring out the content of your pages.
- Avoid pop-ups and other intrusive features. Make sure your site is easy to navigate without distracting features.
- Use a consistent navigation style, font, and color.
- Use language that is appropriate to your site content.
21. Refresh your old content and blog posts
One way to increase website traffic and engagement is to refresh your old content and blog posts. This can help you attract new readers. You can also use this strategy to remind current readers why they should continue following your blog or site. By keeping your content fresh, you can ensure that your audience stays engaged with what you say.
So, find any old content on your website and keep them up-to-date. Along with this, you should add new content regularly to be interesting to your visitors.
22. Make your content or blog posts easy to share
If you want to make your content or blog posts easy to share, you can do a few things.
- Make sure that your text is easy to read and useful. Use clear and concise language, and avoid long paragraphs.
- Ensure that each paragraph has a clear beginning and end.
- Organize your content so that it is easy to follow.
- Use headings and subheadings to help readers see the main points of each article.
- Add images and video clips to illustrate your points visually and engagingly.
- Create infographics and charts to help readers understand complex information in an easily digestible way.
- And embed social buttons on your pages to make sharing super easy.
23. Build your community
As a business owner, you know that getting traffic to your site is critical for success. But what if you could generate traffic without spending any money? Well, you can by building a community of like-minded people and inviting them to join. Doing this increases web traffic to your site, but it can also help build relationships with potential customers.
- Establish an effective social media presence. Social media platforms like Twitter, Instagram, and Facebook are great ways to connect with potential customers and promote your community content.
- Create a group focussing on your topic. Then, post interesting and engaging content and invite fans to join your group.
- Your community members will want to know what you have to offer, so make sure the content on your site is high quality and worth reading.
- Be open and engage with your readers, looking for answers to their questions or feedback on products and services.
- You can create a Facebook group, Twitter chat, LinkedIn Group, or Quora Space.
24. Start a contest
Driving traffic to a website can be done in many ways, but hosting a contest is one of the most popular methods. Contests make people want to enter and, as a result, generate more traffic to the website. By holding a contest, you also increase brand awareness for your business.
Based on your niche, you can start a quiz contest, game, essay contest etc., for a small prize. This will encourage visitors to come back to your site.
25. Republish your content on LinkedIn
LinkedIn is a great platform for sharing your content with potential customers and followers. By republishing your content on LinkedIn, you can generate more traffic to your website. You can also use this additional exposure to grow your brand and create more leads. Create a LinkedIn profile with your website’s URL, then publish your old articles or content again to generate more traffic.
26. Start podcasting to nurture customer relationships
As the world becomes more and more digital, businesses are turning to the podcast as a way to nurture customer relationships. You can use podcasts to communicate between customers and businesses, providing valuable information and entertainment. Not only do podcasts provide an intimate connection between customers and businesses, but they can also help build trust. By starting a podcast, businesses can create loyal customers and increase brand awareness and engagement.
In this way, you can record your voice on a topic or get someone to do it for you. After that, upload it to many sites that host podcasts. If you want to promote it effectively to a bigger audience, you can use the following services:
You have seen 26 ways how to increase traffic to your website. Apply any or many of them. The more you can use them effectively, the more visitors you will get. Select any marketing strategy that is easy for you and start it today.
Books & Courses
For more techniques and strategies to build traffic, we list the best books you would like to read. Click the following link:
| Selected books for website traffic
Traffic Services
There are many experienced marketers and influencers who can bring thousands of visitors at an affordable price. They use social media, SEO, and other advertising methods to drive visitors or customers from target locations. Try these services and increase your site traffic cost-effectively:
I hope you enjoy this article. Please share this page with your friends and loved ones on social media or leave a comment below.
Ibochouba Singh is a content writer and reviewer with a passion for writing about digital marketing and tech gadgets, including software tools and new tech gadgets. He has over 15 years of experience writing for several consumers and clients, including tech startups, marketing agencies, and software companies. He is writing many articles and product reviews for many websites, including nigcworld.com, buywin.in, medium.com, and quora.com.
