7 Best Email Marketing Training Courses to Enroll for 2024

Looking to learn email marketing to add an extra strategy to your online campaigns and grow your business? Or looking to improve your existing email campaigns? Check these best email marketing training courses selected for 2024 to enable you to run effective email campaigns more than ever before.

Email marketing is still one of the most effective and reliable digital marketing strategies. With it, businesses can reach their customers directly and build lasting relationships. Enrolling in an email marketing training course will be a game-changer if you’re looking to upskill or enhance your email marketing knowledge. To help you make an informed decision, we’ve curated a list of the 7 top email marketing video courses to enroll in.

These courses cover a wide range of topics, from basic email marketing concepts to advanced strategies. They are created by industry-leading experts and specially selected from Udemy and Coursera. If you are looking for a good certificate course, Coursera is recommended.

Top Best Email Marketing Training Courses for 2024

1. The Complete Mailchimp Email Marketing Course (Udemy)

by COURSE ENVY

Udemy Rating 4.5/5 • 26,995 learners
• 31 lectures • 4h 22m • Beginner

This Udemy course is about using MailChimp in email marketing. Learn a wide range of topics, including creating A/B split test campaigns, optimizing and creating high-quality email campaigns, setting up email lists and opt-in forms, building hyper-segmented email lists, creating effective content, and analyzing email marketing data.

Key Features:

Various aspects of MailChimp email marketing
Practical exercises to apply the concepts learned
Setting up MailChimp email lists and opt-in forms
A/B split testing, content creation, and marketing metrics
Hyper-segmentation and optimizing campaigns for maximum results

Benefits:

Practical skills in using MailChimp
High-quality and optimized email campaigns that get opened and convert
Ability to analyze email marketing performance and optimize campaigns
Skills of hyper-segmented email lists for targeted marketing campaigns
Skills to grow your email list.

This course is your guide to effective email marketing campaigns using MailChimp. Highly recommended for anyone to grow their email marketing skills!

Udemy Review:

“I wanted to learn how to use Mailchimp and this course is teaching me.” – Alice W.

2. Email Marketing – Copywriting and Growing Your Email Lists (Udemy)

By Jun Wu

Udemy Rating 4.6/5 • 10,633 learners
• 44 lectures • 4h 11m • All levels

This training provides in-depth training on copywriting and focuses on growing your email lists. The course helps to improve your email marketing performance and increase engagement and conversion rates.

Key Features:

Copywriting techniques and strategies for growing email lists
Practical exercises
Interactive learning with hands-on activities.

Benefits:

Practical skills in copywriting and email list growth
Improved email marketing performance
Increased engagement and conversion rates.

This bestselling Udemy masterclass is a valuable resource for enhancing your email marketing strategies and achieving better results.

Udemy Review:

“This course is perfect and practical. Hopefully, I can be a better email marketer in my job. Thanks, Jun!” – I Putu Febrian Andira P.

3. Email Marketing Masterclass: Start & Growth your Email List (Udemy)

by Diego Davila

Udemy Rating 4.6/5 • 5,656 learners
• 55 lectures • 4h 8m • All levels

If you want to build and grow your email lists from scratch, this course is for you. Learn to attract thousands of subscribers and customers, plan successful email marketing campaigns, create effective lead magnets and landing pages, and implement advanced email marketing automation and A/B testing.

Key Features:

Various aspects of email list building and marketing strategies
Practical exercises
Creating optimized landing pages and lead magnets
Email marketing automation and A/B testing.

Benefits:

Practical skills in email marketing
Improved email marketing performance
Increased engagement and conversion rates.

With positive testimonials from previous participants and a focus on practical skills, this course is a valuable resource to improve email marketing skills and achieve better results.

Udemy Review:

“Great tutor and excellent content on email marketing.” – Marcin R.

4. Email Marketing. Increase Sales With Email Marketing!

Created by Anton Voroniuk

Udemy Rating 4.7/5 • 74,224 learners
• 24 lectures • 1h 59m • Beginners

The training course is one of the most popular courses on Udemy. Let’s see its features and benefits:

Features:

Hands-on guide to email marketing.
Focus on boosting your business with email strategies.
Practical exercises to reinforce your learning.
Email marketing checklist that covers essential aspects of email marketing.
A well-organized course presentation.

Benefits:

Discover why businesses need email marketing.
Create and manage a customer database for targeted campaigns.
GDPR Compliance
Different email types and their specific purposes.
Segmentation for personalized messaging.
The basic elements of email design and using SendPulse.
Avoiding email spam
Measuring the performance of your email marketing campaigns.
Google Postmaster tools for optimizing email delivery.
Tag links using URL Builder and shorten them with Bit.ly.
Chatbots using SendPulse’s chatbot builder.

Beginners will learn email marketing techniques using SendPulse in the Udemy course.

Udemy Review:

Very informative and gives a very good base knowledge about email marketing. Thanks! – Elena S.

5. 10 Email Marketing Strategies That Make Me 6-Figures

by Nik Swami

Udemy Rating 4.5/5 • 4,704 learners
• 12 lectures • 1h 48m • All levels

The training course covers strategies of MailChimp and other platforms and various types of emails used in marketing campaigns.

Features:

Live on-screen video demonstrations for each strategy.
Strategies for Mailchimp and other email marketing platforms.
Actionable techniques to enhance your email marketing efforts.

Key Strategies & Benefits:

Effective email marketing campaign designs.
Five Principles for Successful Emails: Ensure delivery, open rates, readability, and click-through.
Grow Your Mailing List rapidly.
Email types covered: welcome, promotion, sales, retargeting, loyalty, feedback, and on-demand.

Entrepreneurs, influencers, professionals, or organizations can maximize their success in email marketing with this course.

6. Think Outside the Inbox: Email Marketing (Coursera)

by Google Career Certificates

Coursera rating: 4.8/5 | 131,222 learners
• 25 hours • Beginners

This Coursera course covers various aspects of email marketing, including writing effective email copy, subject lines, and preview text, testing and optimizing email campaigns, and measuring and analyzing results.

Key Features:

Email copywriting, testing, and analysis
Practical exercises
Emphasis on effective email copy, subject lines, and preview text
Guidance on testing, execution, and optimization

Benefits:

Practical skills in writing effective email copy and optimizing email campaigns
Best practices for subject lines, preview text, and testing
Increased engagement and conversion rates
Specialized skills in email marketing course offered by Google Career Certificates

With practical exercises and real-world case studies, you will learn valuable skills to improve your email marketing performance and advance your career in digital marketing.

Coursera Review:

“Excellent course. I learned a lot from it and my teacher was excellent! Thank you so much and I hope I will be able to apply this information once I get a job!”– GB

7. Use Mailchimp to Build an E-mail Marketing Campaign (Coursera)

by Stacey Shanklin-Langford

Coursera rating: 4.5/5 • 16,860 learners
• 2 hours • Beginners

This Coursera course focuses on using Mailchimp to build an email marketing campaign. It covers various features in Mailchimp, design tools for creating engaging emails and preparing an email marketing campaign for distribution.

Key Features:

Using Mailchimp in email marketing
Practical exercises for email marketing campaigns
Creating visually appealing and engaging emails
Step-by-step guidance on preparing and distributing email marketing campaigns.

Benefits:

MailChimp skills
Improved your email marketing performance with Mailchimp
Appealing and effective email campaigns.

This course is for those who want to get a professional certificate in email marketing using MailChimp.

Coursera Review:

“A very easy and good project to learn about the MailChimp email marketing campaign.” – IS

Email Marketing Services

You can hire an expert and set up your campaigns quickly. Such an expert can set up your email campaign, newsletters, custom design, or even send emails to the prospects for you. Click the following link, view the services, and discuss your requirements:
| Email marketing services on Fiverr
| Email marketing tools on lifetime deals

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Ibochouba Singh is a content writer and reviewer with a passion for writing about digital marketing and tech gadgets, including software tools and new tech gadgets. He has over 15 years of experience writing for several consumers and clients, including tech startups, marketing agencies, and software companies. He is writing many articles and product reviews for many websites, including nigcworld.com, buywin.in, medium.com, and quora.com.