11 Best SEO Books to Read for 2024 Recommended by Experts

Best SEO books for beginners and seasoned professionals

Your success rate is zero if your site is not found on the first page of Google and other SEs. Implement search engine optimization techniques on your site to achieve your desired rankings. Here is a list of the 11 best SEO Books to improve your positions in Google search result pages (SERPs).

Search engine optimization (SEO) is the process used to improve a website’s organic rankings and ensure higher SERP positions. Yes, all website owners and marketers want to achieve the top SERP positions for their target keywords. Unfortunately, most fail to achieve the top three or even a position within the top ten results.

Until you have a unique SEO plan, you can’t rank in Google. There are many books about search engine optimization you can read. Read one or two new books every year written by experts or recommended by pros in the field. Then, develop a unique, strategic plan of your own and practice to see if it works or not. Continue improving until it becomes a concrete SEO plan that gives results for you.

Believe me! Learning SEO from free articles or PDF guides, in the beginning stage, may mislead you. First, you need a thorough understanding by reading some good SEO books. Then, you can read the free guides available online to concretize your strategy.

The list of the best books on SEO is from our extensive research and is also recommended by top experts and readers alike. Both beginners and experienced professionals will enjoy reading and gaining additional skills from each book to strengthen their SEO.

Top Best SEO Books for 2024

The Art of SEO: Mastering Search Engine Optimization

1.The Art of SEO4th Edition

by Eric Enge, Stephan Spencer, and Jessie Stricchiola

Rating: 4.5/5

This book has been the most popular one so far. Now, the latest 4th edition is available on Amazon. Learn the up-to-date and most effective search engine optimization techniques from it. Every beginner, intermediate, or advanced level of SEO must read this book before reading other books.

This most comprehensive book covers basic to advanced SEO strategies, the inner workings of search engines, social media, tracking results, and Google algorithm updates. It provides the opportunities you can take to improve visibility in various search engines. You will also learn more about using generative AI in SEO. If you haven’t read the book already, you shouldn’t miss it so that you understand the future of search and internet discoverability.

Ask any SEO expert; they will recommend you the Art of SEO.

SEO 2024: Learn search engine optimization with smart internet marketing strategies

2. SEO 2024: Learn Search Engine Optimization With Smart Internet Marketing Strategies

by Adam Clarke

Rating: 4.4/5

This is the most up-to-date book and one of Amazon’s top bestsellers in SEO categories. The 2025 Kindle eBook edition of this book is already available.

This comprehensive guide teaches search engine optimization techniques, Google’s algorithm, keyword research, local SEO, news features, and expert advice. It also teaches you about recent Google updates and how to use them to your advantage.

Adam Clarke also includes powerful link-building techniques and pay-per-click advertising. The book can help readers to excel in SEO, achieve high rankings, and attract new customers to their websites.

Although the book aims at beginners, it is useful for advanced SEO. Kurt R., a Data Analyst, says, “Great book and easy to understand for those looking to learn more about SEO” in his Amazon review.

If you want to learn SEO with a video courses, click this link:
| Best SEO training courses

SEO Workbook: Search Engine Optimization Success in Seven Steps

3. SEO Workbook: Search Engine Optimization Success in Seven Steps

by Jason McDonald Ph.D.

Rating: 4.4/5

This hot-selling book is a 2024 revised edition by Jason McDonald, the SEO guru. The updated book promises top Google and Bing rankings. The author has already helped thousands of people offline and online. He uses the ‘Seven Steps to SEO Fitness’ to make you SEO fit.

In his seven steps, the author lets you define your goals, then find high-value keywords. Learn on-page SEO, content marketing, off-page optimization, Google Analytics metrics, and many techniques from different resources. The book provides several free tools you can use. Read the reviews on Amazon. You’ll find it as a high-star-rated, best SEO book from readers.

Recommended for intermediate and advanced learners!

For WordPress sites, check this link:
| Books for WordPress SEO

Search Engine Optimization All-in-One For Dummies (For Dummies (Business & Personal Finance))

4. Search Engine Optimization For Dummies

by Bruce Clay and Kristopher B. Jones

Rating: 4.6/5

Intermediate and advanced leaners will find this guide very useful. It provides practical advice to increase visibility on search engines like Google and Bing.

The book covers how search engines rank websites, on-page optimization, keyword research, and making your site internationally visible. You will also learn tips on webpage design, keyword strategy, and building backlinks to improve online visibility.

An indispensable guide for International SEO and website developers!

Mikey K. says “Awesome SEO Book!!” in his Amazon review.

The Complete SEO Guide: Boost Your Online Business Visibility with SEO!

5. The Complete SEO Guide

by Andréa Bensaid

Rating: 4.8/5

This book is quickly becoming a bestselling title on Amazon. It is 5-star rated by 81% of reviewers and 4-star by 19%. They praise the book as a complete guide for everyone with clear and practical strategies and actionable advice. It is an interesting read for both beginners and seasoned professionals.

Readers will learn:

  • How search engines work
  • Practical tips to find the right keywords
  • Essentials to improve on-page SEO
  • How to make your content SEO friendly
  • Link-building techniques to increase your site’s popularity
  • Essentials of technical SEO
  • Strategies for local and e-commerce businesses
  • How to build your online reputation.

The book is from Andréa Bensaid’s strategies that yielded enduring results for his clients.

Product-Led SEO: The Why Behind Building Your Organic Growth Strategy

6.Product Led SEO: The Why Behind Building Your Organic Growth Strategy

by Eli Schwartz

Rating: 4.3/5

The book uses a distinctive blend of creativity and logic in search engine optimization. It provides a behind-the-scenes guide and focuses on the logic and theory of SEO.

This guide helps you develop personalized best practices and avoid common mistakes in SEO strategies to drive traffic and sales. The author says in the book, “SEO is not a dark art (anymore)”.

Recommended for advanced users!

For off-page SEO, I recommend these books:
| Best Link Building Books

The Psychology of a Website

7. The Psychology of a Website: Mastering Cognitive Biases, Conversion Triggers and Modern SEO to Achieve Massive Results

by Matthew Capala

Rating: 4.5/5

This book is from the author of the popular guide ‘SEO Like I’m 5’. Mathew Capala reveals timeless techniques that help to turn your underperforming website into a massive success. You will find different practical examples of the world’s top brands that use the principles of modern psychology and data science. Learn a six-step formula from Capala.

He teaches techniques to build instant trust and reduce bounce rates. Learn how to pull people to your offers by encouraging small commitments. Apply effective design and copywriting tactics. Close more sales with social proof. And build conversion funnels to create a repeatable source of customers.

A must-read for advanced SEO and web developers!

An Amazon review by melieyre states, “You feel like you’re learning several year’s worth of information!

SEO in 2024: 101 of the world’s leading SEOs share their number 1, actionable tip for 2024

8.SEO in 2024: 101 of the world’s leading SEOs share their number 1, actionable tip for 2024

by David Bain

Rating: 5.0/5

In this 3rd edition of the book, it highlights the rapid evolution of Search Engine Optimization, while emphasizing that the fundamental principles of effective SEO remain constant. Since its first edition, the book has been one of the bestselling books on Amazon.

Now, the latest edition is available. You will find it as a valuable resource with actionable tips about SEO in 2024 from top experts. Read the book and learn what top SEO experts say for 2024.

David Bain is a digital marketing pioneer you can meet him through his podcast, YouTube, and book production services. He has worked with several global organizations and has delivered dozens of digital marketing training sessions.

3 Months to No.1

9. 3 Months to No.1: The “No-Nonsense” SEO Playbook for Getting Your Website Found on Google

by Will Coombe

Rating: 4.7/5

This is also one of the bestsellers on Amazon. This book includes free video tutorials and an SEO blueprint. The author is more than seven years in his career. Follow the step-by-step SEO blueprint and checklist, the author claims that, your website will move up to the very top of Google in 3 months.

Learn great SEO secrets, profitable keywords, WordPress SEO, and easy link building tactics. You’ll learn valuable lessons on content marketing, social media marketing, local SEO, e-commerce SEO, Google penalty diagnosis, and more. An excellent read for your SEO success!

Advanced SEO: A step-by-step guide on getting to the top of Google (Advanced Digital Marketing)

10. Advanced SEO: A step-by-step guide on getting to the top of Google

by Joe Gilbert

Rating: 4.8/5

This comprehensive book offers advanced SEO techniques and strategies for achieving top rankings in search results. Learn thorough keyword research, website optimization, backlink building, and analytics tracking. Also, learn data-driven content marketing, social media leverage for SEO, mobile and voice search optimization.

The book is suitable for both seasoned professionals and beginners, providing you with easy-to-understand language and step-by-step instructions. The author provides the knowledge and tools to improve your SEO game and maintain top positions in Google search results.

Joe Gilbert began his entrepreneurial journey at 12 by founding a business designing and selling business cards. Today, he leads a thriving digital marketing agency. Through the book, he aims to share his knowledge and illuminate the path for aspiring entrepreneurs and individuals seeking growth.

Local SEO Secrets: 20 Local SEO Strategies You Should be Using NOW

11. Local SEO Secrets: 20 Local SEO Strategies You Should be Using NOW

by Roger Bryan

Rating: 4.6/5

In this book, you’ll find tips and tricks from top thought leaders in local SEO. The experts, such as Roger Bryan, Mark Luckenbaugh, Allison Lee, Richard Lorenzen, and Justin Sanger. You can learn valuable lessons from their strategies for quick local ranking and driving organic traffic.

You’ll learn about Google My Business (GMB), optimizing eCommerce product pages, leveraging PR for SEO campaigns, and Google’s advertising programs on local search. If you are looking for a local SEO book, it is the one you must read.

For more books on local SEO and local business marketing, click this link:
| Local SEO and business books

I hope you enjoy this selection of the best search engine optimization books for 2024. Read any of them and improve your SEO and digital marketing strategies. Revisit this page after some time. You’ll see new titles from our top selections.

SEO tools and resources

| Top SEO Software Tools
| Digital marketing bookstore
| Affordable SEO services

Also, view new AI powered SEO tools on Medium, Click Here.

If these books are helpful to you, please share this page with your friends and loved ones on social media. It will let them find the top SEO books of this year. If you have a valuable comment, please leave it in the box below.

Disclosure: Book images and ratings in this page are from Amazon. The images are properties of Amazon. And, the key summaries given are from the descriptions of the books.

Disclosure: We are partners or associates of Amazon and other top brands. We may earn a small amount from qualifying purchases without increasing the price.

27 thoughts on “11 Best SEO Books to Read for 2024 Recommended by Experts”

  1. Hello thank for sharing this with us. for me, i am a beginer and i have read Beginer’s guid on seo optimisation

  2. D681ccff1a3932ac4625922dca00e8d8
    seo porto alegre

    I really like it. It will be very helpful for me. Thanks for sharing such insights. Great work. Much appreciated

  3. The best SEO tools will save you valuable time, can provide you with insight and can quickly help you explore challenges and opportunities

  4. Great Post!! You have included all the good books that can be available, Moreover the evolution of seo over the past decade has been a good one, New strategies, google algorithms, tactics for traffic all this has evolved over the years.

    Thanks for sharing it, I am thinking to buy atleast one of them a latest one.

  5. 3647ed5d62f32bf1fd404a1e84c1235f
    Parth Vinodbhai rathod

    Good list each and every teaches good techniques for seo. Thank you for bringing it under one roof

  6. Amazing words are explained by you,We getting a nice explanation about seo experts with their tricks of seo and present our blog with hosting tips are nice to read.

  7. It is wonderful and truthful. i have started with SEO Like I’m 5. initially it looks very difficult to understand, but helped me lot.

  8. Really its a good collection it is useful to every one who is
    searching for latest SEO books.it’s really useful for beginners…
    Great job..!!!!!

  9. hi your post is great his this books are covered the latest penguin update 4.0 i was about it,your articles tells that you have made a lot of research thanks for sharing it.

  10. Hello,
    Thanks for this article,
    I have read The Art of SEO, Its awesome book. I want to recommend to every one who is related to this field.

    Thanks again! keep posting

  11. A great list of books I have found a lot of them focus more on theory rather than providing enough real world examples. Either way though I am reading the first one on the list and the Bruce Clay book both are good so far…

  12. 5ea1aaad26a8abb375f436fe17cf320a
    Regina Kottman

    Fascinating Search Engine Optimization information. Not a great deal of people understand the correct method to do seo successfully.

  13. I see more practical, specific tips from this page than I’d probably see in any of these books. Look how many ways you’ve written SEO books — recommended SEO books, top 10 SEO books, and here’s a favorite, “best in 2014” and “best SEO books for 2015,” which mean the same thing (except for the year) but structure the keywords differently.

    SEO practitioners, please take a moment to read this page carefully. Ask yourself, “What else has this page been optimized for?” See how the keywords have been written to avoid keyword stuffing, or the same phrase repeated over and over.

    Thanks, nigcworld. You rock.

  14. I was wondering do any of these books have priority checklists? This way I don’t read the whole book and not have a road map on how to implement any of the strategy that they speak of.

    I hate when “how to” books do that. They write an entire book then expect you to go back through the whole book which you are a beginner anyway and don’t have a quick start guide or checklist to guide you on who to proceed on what they have just taught.

    Thanks

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