According to Internet marketers, search engines are the major sources of traffic. SEO specialists use their techniques to improve visibility on Google, Yahoo, Bing, etc. They use different keyword tools to find the best keywords used by people on search engines like Google. Here is a list of the best keyword research tools the pro-marketers and experts are using. They include free and paid tools.
These best tools for keyword research can collect key phrases of any market segment you are working in. But, not all the keywords found are useful. The tools can analyze and filter those keywords as you want. When you follow the right keywords relevant to your niche, your site will easily rank on Google and other search engines. Your site will get tons of targeted traffic and an increase in sales or conversion.
If you want your business to succeed in record time, you need research skills and use any of the following best keyword tools. If you have good skills in keyword research, you can find several good keywords quickly without wasting your time. If not so, read the following guides that will be very helpful to you:
Below, you will find both paid and free keyword research tools for your SEO or PPC marketing campaigns. We recommend the paid tools as they have advanced features to quickly find your best keywords. However, if you are a small business and don’t want to pay for them, you can continue using their free trial version with limited access. On the other hand, you can also use the free best alternatives listed below as long as you are happy with them.
Now, let’s start with the best-paid keyword tools.
Best Keyword Research Tools for 2024
1. SEMRush’s Keyword Magic Tool
It is one of the famous and easy-to-use tools for your keyword searches. It reveals short and long-tail keywords, search volume, search trends, keyword difficulty, CPC, competition, and more data about any keyword. It can also find questions related to the seed keyword asked by people. SEMRush is an all-in-one SEO toolset. If you are looking for a tool for just keyword research, it is not for you.
It is a great tool for your SEO and PPC campaigns. SEMRsuh is an all-in-one suite with powerful SEO tools. It is highly recommended and our first choice.
SEMRush Plans & Pricing:
Free version available
Pro ($129.95/month)
Guru ($249.95/month)
*Save 17% on annual billing!
2. Spyfu
SpyFu is a keyword research tool that helps you discover your competitors’ paid and organic search strategies. It provides you with a wealth of data on your competitors.
SpyFu also provides you with insights into your search marketing campaigns. You can use it to track your keyword rankings, see how your ads are performing, and identify new keyword opportunities.
One of the things that sets SpyFu apart from other keyword research tools is its focus on competition analysis. Another thing that makes SpyFu unique is its historical data. It has a database of over 15 years of search marketing data, so you can see how your competitors’ strategies have changed over time.
SpyFu can enhance your SEO campaigns by identifying new keyword opportunities, improving your organic rankings, and tracking your progress.
Spyfu Annual Plans & Pricing:
Basic: $39/month
Professional: $79/month
*Save 30% on annual plans.
3. SECockpit
SECockpit is a comprehensive keyword research tool developed by SwissMadeMarketing. It is a useful tool for SEO professionals, online marketers, and business owners to identify profitable keywords to enhance their online presence and drive traffic to their websites.
One of the standout features of SECockpit is its speed. It operates at full speed regardless of your internet connection. It offers more than just basic keyword metrics like search volume, CPC, and competition. It provides advanced analysis by inspecting the top 10 ranking pages for a given keyword, including their PageRank, on-page SEO, and backlinks. A unique feature of SECockpit is the “niche value” metric. It serves as an ultimate metric to determine the potential profitability of a keyword.
SECockpit accesses over 30 sources worldwide, including Google Ads synonyms, suggestions from leading search engines like Bing and Yahoo, and related searches. Beyond keyword research, it includes a campaign management module. This feature helps users keep track of their SEO campaigns and manage various elements such as keywords and on-page optimization, all within a single interface.
SECockpit Plans & Pricing:
Personal: $25/month
Pro: $42/month
Agency: $75/month
*Save up to 35% on annual plans
4. Ahrefs Keyword Explorer
Ahrefs is also a complete SEO suite used by many marketing professionals. Their keyword research tool can find 1,000s of relevant keyword suggestions from their over 3 billion keywords database. It provides difficult scores and other advanced SEO metrics to decide which keywords are right to target.
The tool also shows you annual search trends, searchers’ behavior, and SERP ranking history. If you are looking for the best keyword research tool in an all-in-one toolset, Ahrefs will be one of your top choices.
Ahrefs Plans & Pricing:
Lite ($129/month)
Standard ($249/month)
Advanced ($449/month)
*Save 2 months on annual billing!
5. KWFinder
This keyword tool is well known for finding long-tail phrases of low SEO difficulty. It can give you results for any location and any language. KWFinder can also explore competitors’ ranking keywords that work for them. Historical data of searches help you identify several valuable keywords and hot topics. With this keyword research tool, you can find location-specific long tail keywords from 50K locations with precise results. It is a part of Mangool’s SEO suite.
Mangools Plans & Pricing:
Entry: $29/month
Basic $49/month
Premium:$69/month
Agency: $129/month
*Save 35% off on the annual plan.
6. Serpstat
It is also one of the top-ranking toolsets. Their keyword research tool can collect top-performing search terms and phrases for SEO and Pay-Per-Click campaigns. You can find your target keywords on different key indicators like search traffic, CPC, competition level, SERP results, etc.
Get keyword variations to optimize your pages. Find long-tail keywords and also find international data. Determine page relevance with specific keywords and add missing keywords to your page. Serpstat also allows you to analyze search trends and SERP research. It is also an all-in-one SEO tool.
Serpstat Plans and Pricing:
Individual: $5/month
Team: $119/month
Agency: $479/month
7. Moz Keyword Explorer
With Moz Pro’s keyword explorer, you can categorize, prioritize, and compare keywords and phrases for your keyword and content strategy. Find 1000s of better keyword opportunities with traffic estimates with 95% accuracy, competitiveness, and click-through rates on the SERP with Difficulty and Organic CTR metrics.
Moz Pro is a well-known SEO tool set. It can suggest on-page and off-page clues for each term. The metrics show how much effort you’ll invest to win a search phrase from the competitors.
Moz Pro Plans & Pricing:
Standard: $99/month
Medium: $179/month
Large: $299/month
Premium: $599/month
*Save 20% on the annual subscription!
Best Free Keyword Research Tools for 2024
8. Google Keyword Planner
Keyword Planner is Google’s most popular free online tool for researching and analyzing keywords. The tool offers a variety of features, including the ability to view keyword performance data, get traffic estimates, and see how a list of keywords might perform as ad groups. Additionally, the planner can help users find related keywords and view the competition. Google Keyword Planner was launched as part of Google’s efforts to expand its advertising capabilities beyond the Google Ads Program.
This free keyword research tool provides detailed information about the search volume and competition, making it easy to find the right words and phrases to target in your marketing campaigns. It also offers other valuable features, such as creating custom keyword lists and getting historical data on search traffic.
9. Ubersuggest
Ubersuggest is also a free online keyword research tool that allows you to find keywords related to your topic and export them to a CSV file. It also provides SEO metrics such as search volume, CPC, and SEO difficulty (SD). You can use Ubersuggest to help you develop new content ideas or optimize your website or blog for the keywords of your choice.
Use the tool directly on its website or with a Chrome extension.
> Visit Ubersuggest
> Add the extension to your Google Chrome
10. AnswerThePublic
It is a website that provides data visualization of Google search results. It allows users to explore different topics and see how people search for information related to those topics. This can be a valuable tool for content creators, as it gives them an idea of what topics people are interested in and how they are phrasing their searches. AnswerThePublic is also helpful for researchers who want to study public opinion on certain subjects. The website is based on Google’s Knowledge Graph and is powered by a search-related AI algorithm.
It has a database of millions of keywords. This can help find new keyword ideas and understand what people are searching for related to your topic.
11. Google Search Console
Google Webmaster Tools rebranded as Google Search Console in 2015 has been helping website owners track their website’s visibility and performance in Google search results. The console provides a wealth of website data, including the number of clicks and impressions from search results. It also offers tools to help you troubleshoot issues with your website and fix them. In addition, it includes Google Analytics features for viewing and analyzing traffic data of your website.
If you’re serious about SEO, you should use Google Search Console. Not only does it give you insights into how your website is performing in Google searches, but it also provides powerful tools for keyword research.
One of the most useful features of Google Search Console is finding keywords that your website is ranking for. You can also find keywords with many search impressions but not getting clicks. Discover such low-performing search phrases and optimize them on their related pages to improve search rankings and click-through rates.
12. Google Trends
Google Trends is a go-to source for data on the search engine habits of internet users worldwide. The tool allows you to see how often a particular term is being searched over time. This makes it an incredibly valuable resource for marketers, journalists, and anyone looking to understand what people search online and which terms are trending.
Google Trends is a powerful tool for uncovering keyword search trends on Google. You can use the data to determine whether a keyword is increasing or decreasing in popularity and how competitive the keyword is. From the analysis, you can understand which trending keywords you need to target.
13. GetKeywords
This is one of the best local keyword research tools that help you find relevant, high-traffic keywords with low competition. It’s a good option for businesses that want to improve their local SEO and attract more customers from their local area.
GetKeywords offers many local keyword research options, including:
Location targeting: You can target a specific city, state, or country in 100000+ locations and 45 languages around the world.
Local search intent: It identifies keywords with local search intent to target people in your area.
Competitive analysis: GetKeywords shows you how competitive each keyword is to help you choose low-competition keywords.
Keyword insights: It provides you with insights into each keyword, such as search volume, trends, and related keywords.
14. Ryan Robinson’s Keyword Tool
This keyword tool is a free AI-powered tool that helps you find blog ideas, identify low-competition keywords, find monthly search volume, see the ranking difficulty, and much more.
The tool is very easy to use, even for beginners. Simply type in a keyword or phrase, and the tool will generate a list of related keywords, along with their search volume, competition, and ranking difficulty.
Ryan Robinson’s Keyword Tool can help you improve your content marketing and SEO campaigns by finding new blog post ideas and words and phrases to target in your content.
15. KeywordTool
KeywordTool is a multi-channel keyword research tool that helps you find relevant keywords for a variety of platforms, including Google, YouTube, Amazon, Bing, eBay, and social media channels. It’s a good option for businesses and individuals who want to improve their visibility on multiple online platforms.
It has many features to help you find better keywords for your content campaigns through keyword suggestions, long tail keywords, search trends, keyword competition, and insights.
16. Jaaxy
Jaaxy is a keyword research tool that is specifically designed for affiliate marketers. It offers a variety of features for finding high-traffic, low-competition keywords.
One of the things that sets Jaaxy apart from other keyword research tools is its focus on affiliate marketing. Jaaxy provides you with data on affiliate keywords, such as affiliate commissions, search volume, and competition. This information can help you to identify the most profitable keywords to target.
You can use its Keyword Brainstorming feature to generate new keyword ideas, focus on long-tail keywords, analyze your competitors’ keyword strategies, and optimize your website for SEO.
17. Soovle
Soovle is a free keyword research tool that allows you to discover new keywords and search trends from a variety of sources, including Google, Bing, YouTube, Amazon, Wikipedia, and eBay. It is a great tool for brainstorming new keyword ideas and getting a better understanding of how people are searching online.
Soovle focuses on visual search. This tool allows you to see how your target keywords are being used in search queries and the titles and descriptions of search results. This information can help understand how people are using your target keywords and developing your content marketing and SEO strategies accordingly.
Keyword Research Tools on Lifetime Deals
You have seen many free and paid tools above. The paid tools provide advanced metrics to pick the right keywords easily. However, you have to subscribe to them monthly or yearly. You may look for free options, but the problem is that they provide only basic data or limited use. In this case, you can look for affordable lifetime tools that you have to pay once and use for life. Interested? Click the link below:
|Keyword tools on lifetime deals(AppSumo)
Keyword Research Services
To unskilled people, finding good keywords is a hard task. Because they don’t understand how to do it. They may invest a lot of time and effort but can’t get the best terms to target. If you are one of such people, you can hire a keyword expert for a reasonable fee and find many valuable terms you can target on your site. Click the following link:
Other top SEO tools and guides for you:
| Best full-suite SEO software tools
| Best On-Page Optimization Tools
| Best SEO content writing courses
Your valuable comments are most welcome. If this list of the best tools for keyword research is useful to you, please share this page with your loved ones and social media channels.
Ibochouba Singh is a content writer and reviewer with a passion for writing about digital marketing and tech gadgets, including software tools and new tech gadgets. He has over 15 years of experience writing for several consumers and clients, including tech startups, marketing agencies, and software companies. He is writing many articles and product reviews for many websites, including nigcworld.com, buywin.in, medium.com, and quora.com.
Really your article is useful for everyone, who were in digital marketing stream.And mostly seo supports with keywords only .You have been simple specified different keyword tools to reach seo their brand into google users.